Wednesday, May 1, 2013

Herve Leger by BCBG Max Azria

Founded in 1985 by Hervè . Leroux, House of Hervè Léger has  been synonym for iconic bandage dress ever since. In 1998 French couturier was acquired by American BCBG Max Azria who re-launched the brand in 2007 leading it to the new era of global success. 

Instantly recognizable body-con bandages perfectly shaping the silhouette have acquired the title of Hollywood's favorites, an infallible glam. From Beyoncé to top models, actresses, socialities and more, celebrities around the world have been captured by charm of what many refer to as the magic dress.

Beyoncé in April 2013 Shape Magazine wearing Hervè Lèger

Cindy Crawford photo-shoot for Allure Magazine wearing Hervè Léger swimsuit
Victoria's Secret supermodels Lindsay Ellingson, Adriana Lima & Doutzen Kroes
Supemodel Selita Ebanks
Kim Kardashian

Irina Shayk
Britney Spears

Fashion blogger Chiara Ferragni

Take a look of Hervè Lèger by Max Azria Spring/Summer 2013 Collection

Rita Ora performing in Spring Hervè Lèger Runway
Nina Dobrev in SS2013 Hervè Léger by Max Azria

'Skyfall' star Naomie Harris wearing Hervè Lèger   SS2013

Shop Herve Leger now
By Kristina Mitrovic

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